The major hotels in or near downtown Dallas had an increase in revenue for December 2011. Eight hotels had increased sales and two hotels with declines from the month prior. Hilton-Anatole, Hyatt Regency and Sheraton Dallas posted that room sales are up per the State Comptroller’s Office. The new Omni Hotel in downtown Dallas just opened for its first month of operation November 11, 2011. It had room sales of $1.4M for its first full month in December 2011 which does not include food or beverage sales. It remains to be seen what kind of impact it might bring to downtown and our economy. We are waiting to see this May if appraisal districts will revalue hotels for the 2012 property tax year.
Large hotel owners have been focusing on their own website to channel web surfers who are looking to book reservations. The new website is called roomkey.com. This would hopefully tap into these third party websites or online travel agents which contribute to 45% of their actual room sales.
Wade Carlson
Senior Property Tax Consultant
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Wade C. Carlson
Managing Partner
DFWProperty Tax Reductions
P.O. Box 794006
Dallas, Texas 75379
972-591-4747 Fax: 972-591-4748
www.DFWPTR.com
http://Twitter.com/DFWPTR
Managing Partner
DFWProperty Tax Reductions
P.O. Box 794006
Dallas, Texas 75379
972-591-4747 Fax: 972-591-4748
www.DFWPTR.com
http://Twitter.com/DFWPTR
